Associate of Applied Science in General Marketing

Graduation Requirements

General Education Requirement
ECON 1010Economics of Social Issues3
or ECON 2010 Micro Economics
ENGL 1010Introduction to Writing3
or ENGL 1010D Introduction to Writing
ENGL 2010Interm Writing Selected Topics:3
LIB 1000Information Literacy Exam0-1
or LIB 1010 Information Literacy
General Requirements
BUS 1030Business Math (BUS 1030 /MATH 1040/MATH 1100 are 3 credits; MATH 1050 is 4 credits)3-4
or MATH 1040 Introduction to Statistics
or MATH 1050 College Algebra / Pre-Calculus
or MATH 1100 Business Calculus
or STAT 2040 Business Statistics
BUS 1370Human Relations3
BUS 2000Introduction to Career Strategies1
CIS 1200Computer Literacy3
COMM 1020Public Speaking3
or COMM 2110 Interpersonal Communication
Discipline Core Requirements
ACCT 2010Financial Accounting3
FIN 1750Personal Finance: Financial Citizenship in Social and Economic Systems3
MGMT 1650Supervision Management3
MGMT 2600Entrepreneurship3
MGMT 2620Principles of Management3
or MGMT 3400 Management & Organizations
MGMT 3050Business Law I: Law in the Commercial Environment3
MKTG 1510Principles of Salesmanship3
MKTG 2520Visual Marketing2
MKTG 2540Retail Advertising3
or MKTG 3500 Promotion Management
MKTG 2550Marketing Essentials3
or MKTG 3010 Marketing Principles
Discipline Elective Requirements 1
Complete 10 credits from the following:
ACCT 1010Applied Business Accounting2
ACCT 2020Managerial Accounting3
BUS 1010Introduction to Business3
BUS 102010-Key Calculator Skills1
CIS 1140Basic Keyboarding1
CIS 1150RKeyboard Skill Building2
CIS 2400Word Processing Applications3
CIS 2450Spreadsheet Applications2
COMP 1435Financial Recordkeeping: Quickbooks1
COMP 1700Presentation Applications: PowerPoint1
COOP 1800RCooperative Work Experience1-3
MKTG 1530RCollegiate DECA1
MKTG 1540RMarketing Skills Improvement1

No course may be used to fulfill more than one requirement.

Graduation Requirements

  1. Complete a minimum of 63 college-level credits (1000 and above).
  2. Complete at least 20 lower-division credits at DSU for institutional residency.
  3. Cumulative GPA 2.0 or higher.
  4. Grade C- or higher in each Discipline Core Requirement and Discipline Elective Requirement course.
  5. GPA 2.5 or higher Discipline Core Requirement and Discipline Elective Requirement courses.
  6. Grade B- or higher in CIS courses.

Graduation Plan

Plan of Study Grid
1st Year
Fall SemesterHours
BUS 1001 FYE: Business 1
BUS 1370 Human Relations 3
CIS 1200 Computer Literacy 3
ENGL 1010 Introduction to Writing 3
FIN 1750 Personal Finance: Financial Citizenship in Social and Economic Systems 3
LIB 1010 Information Literacy 1
MGMT 1650 Supervision Management 3
Spring Semester
ACCT 2010 Financial Accounting 3
COMM 1020
Public Speaking
or Interpersonal Communication
ENGL 2010 Interm Writing Selected Topics: 3
MKTG 1510 Principles of Salesmanship 3
Elective (General Marketing Elective) 3
2nd Year
Fall Semester
ECON 1010
Economics of Social Issues
or Micro Economics
MGMT 2600 Entrepreneurship 3
MKTG 2520 Visual Marketing 2
MKTG 2550
Marketing Essentials
or Marketing Principles
Elective (General Marketing Electives) 5
Spring Semester
BUS 2000 Introduction to Career Strategies 1
MATH (BUS 1030, MATH 1050, MATH 1100, or STAT 2400) 3-4
MKTG 2540
Retail Advertising
or Promotion Management
MGMT 2620
Principles of Management
or Management Organizations
Elective (General Marketing Electives) 5
 Total Hours63-64