Bachelor of Science in Media Studies - Strategic Communication Emphasis

A Bachelor of Science in Media Studies degree with an emphasis in Strategic Communication has five basic components:

  1. General Education & Institutional Requirements
  2. Media Studies Core Requirements
  3. Strategic Communication Emphasis Requirements
  4. Strategic Communication Elective Requirements
  5. Electives: college-level courses from any prefix to meet Graduation Requirements

DSU General Education & Institutional Requirements

All DSU General Education and Institutional requirements must be fulfilled. A previously earned degree may fulfill those requirements, but courses must be equivalent to DSU’s minimum General Education standards in American Institutions, English, and Mathematics.

Institutional Requirement in Computer Literacy
Computer Literacy0-6
General Education Core Requirements
Information Literacy0-1
American Institutions3-6
Life Sciences 3-10
Physical Sciences3-5
Laboratory Science0-1
Fine Arts3
Social & Behavioral Sciences3
Exploration 3-5
Two (2) Global & Cultural Perspectives Courses0-6
Media Studies Core Requirements
COMM 1050Introduction to Communication Theory3
COMM 3060Communication Theory3
COMM 4450Communication Research3
COMM 4900RCommunication Internship3
COMM 4980Senior Seminar4
MDIA 1130Writing for Media Audiences3
MDIA 1500Intro to Mediated Communication3
MDIA 3510Media Ethics3
MDIA 4260Media Law3
Strategic Communication Emphasis Requirements
MDIA 2300Principles of Strategic Communication3
MDIA 3580Case Studies in Strategic Communication3
MDIA 4580Strategic Communication Campaigns3
MDIA 4640Feature Writing3
MDIA 4440RStrategic Communication Practicum3
Strategic Communication Elective Requirements
Complete 9 credits from any 3000 or 4000 level MDIA course not specified as a degree requirement.
Recommended (not required) elective for incoming students:
COMM 1001FYE: Communication1

Graduation Requirements

  1. Complete a minimum of 120 college-level credits (1000 and above).
  2. Complete at least 40 upper-division credits (3000 and above).
  3. Complete at least 30 upper-division credits at DSU for institutional residency.
  4. Cumulative GPA 2.5 or higher.
  5. Grade C or higher in each Core Discipline Requirement course.

Graduation Plan

Plan of Study Grid
1st Year
Fall SemesterHours
COMM 1001 FYE: Communication 1
ENGL 1010 Introduction to Writing 3
LIB 1010 Information Literacy 1
General Education (Fine Arts / GLOCUP) 3
General Education (Mathematics - MATH 1040 recommended) 3
MDIA 1500 Intro to Mediated Communication 3
Spring Semester
CIS 1200 Computer Literacy 3
COMM 1050 Introduction to Communication Theory meets General Education (Social & Behavioral Sciences) 3
ENGL 2010 Interm Writing Selected Topics: 3
General Education (Literature/Humanities) 3
MDIA 2300 Principles of Strategic Communication 3
2nd Year
Fall Semester
General Education (American Institutions) 3
General Education (Life Science/Lab) 4
General Education (GLOCUP) 3
MDIA 1130 Writing for Media Audiences 3
Media Studies Elective * 3
Spring Semester
General Education (Physical Sciences) 3
General Education (Exploration) 3
Media Studies Elective * 3
Media Studies Elective * 3
General Elective 3
3rd Year
Fall Semester
MDIA 3060 Media Theory 3
MDIA 3580 Case Studies in Strategic Communication 3
Media Studies Elective: Upper Division 3
General Elective 3
General Elective 3
Spring Semester
COMM 4900R Communication Internship 3
MDIA 3510 Media Ethics 3
MDIA 4440R Strategic Communication Practicum 3
MDIA 4580 Strategic Communication Campaigns 3
General Elective 3
4th Year
Fall Semester
COMM 4450 Communication Research 3
MDIA 4260 Media Law 3
MDIA 4640 Feature Writing 3
Media Studies Elective: Upper Division 3
General Elective 3
Spring Semester
COMM 4980 Senior Seminar 4
Media Studies Elective: Upper Division 3
Upper Division Elective 3
General Elective 2
General Elective 3
 Total Hours120

 Media Studies Electives are courses that are prerequisites to upper division Media Studies coursework.  These courses may be used to explore Media Studies disciplines.