Bachelor of Science in Media Studies - Strategic Communication Emphasis

A Bachelor of Science in Media Studies degree with an emphasis in Strategic Communication has five basic components:

  1. General Education & Institutional Requirements
  2. Media Studies Core Requirements
  3. Strategic Communication Emphasis Requirements
  4. Strategic Communication Elective Requirements
  5. Electives: college-level courses from any prefix to meet Graduation Requirements

DSU General Education & Institutional Requirements

All DSU General Education and Institutional requirements must be fulfilled. A previously earned degree may fulfill those requirements, but courses must be equivalent to DSU’s minimum General Education standards in American Institutions, English, and Mathematics.

Institutional Requirement in Computer Literacy
Computer Literacy Course(s)0-6
General Education Core Requirements
English GE Courses3-7
Information Literacy GE Course0-1
Mathematics GE course3-5
American Institutions GE course(s)3-6
Life Sciences GE course(s)3-10
Physical Sciences GE course(s)3-5
Laboratory Science GE course0-1
Fine Arts GE course3
Literature/Humanities GE course3
Social & Behavioral Sciences GE course3
Exploration GE course3-5
Two (2) Global & Cultural Perspectives Courses0-6
Media Studies Core Requirements
COMM 1050Introduction to Communication Theory3
COMM 3060Communication Theory3
COMM 4450Communication Research3
COMM 4900RCommunication Internship3
COMM 4980Senior Seminar4
MDIA 1130Writing for Media Audiences3
MDIA 1500Intro to Mediated Communication3
MDIA 3510Media Ethics3
MDIA 4260Media Law3
Strategic Communication Emphasis Requirements
MDIA 2300Principles of Strategic Communication3
MDIA 3580Case Studies in Strategic Communication3
MDIA 4580Strategic Communication Campaigns3
MDIA 4640Feature Writing3
MDIA 4440RStrategic Communication Practicum3
Strategic Communication Elective Requirements
Complete 9 credits from any 3000 or 4000 level MDIA course not specified as a degree requirement.
Recommended (not required) elective for incoming students:
COMM 1001FYE: Communication1

Graduation Requirements

  1. Complete a minimum of 120 college-level credits (1000 and above).
  2. Complete at least 40 upper-division credits (3000 and above).
  3. Complete at least 30 upper-division credits at DSU for institutional residency.
  4. Cumulative GPA 2.5 or higher.
  5. Grade C or higher in each Core Discipline Requirement course.

Graduation Plan

1st Year
Fall SemesterHours
COMM 1001FYE: Communication1
COMM 1050Introduction to Communication Theory3
ENGL 1010Introduction to Writing3
LIB 1010Information Literacy1
General Education: Fine Arts 3
General Education: Mathematics3
General Elective1
 Term Hours15
Spring Semester
CIS 1200Computer Literacy3
ENGL 2010Interm Writing Selected Topics:3
MDIA 1130Writing for Media Audiences3
MDIA 1500Intro to Mediated Communication3
General Education: Life Science / Lab4
 Term Hours16
2nd Year
Fall Semester
Strategic Communication Emphasis Requirement3
Strategic Communication Emphasis Requirement3
General Education: American Institutions3
General Education: Physical Sciences3
General Elective3
 Term Hours15
Spring Semester
Strategic Communication Emphasis Requirement3
Strategic Communication Elective Requirement3
General Education: Literature/Humanities3
General Education: GLOCUP3
General Elective3
 Term Hours15
3rd Year
Fall Semester
MDIA 3510Media Ethics3
Strategic Communication Emphasis Requirement3
Strategic Communication Emphasis Requirement3
General Education: Global and Cultural Perspectives 3
General Elective 3
 Term Hours15
Spring Semester
COMM 3060Communication Theory3
COMM 4900RCommunication Internship3
General Education: Exploration3
General Elective 3
General Elective 3
 Term Hours15
4th Year
Fall Semester
MDIA 4260Media Law3
COMM 4450Communication Research3
Strategic Communication Elective Requirement3
General Elective 3
General Elective 3
 Term Hours15
Spring Semester
COMM 4980Senior Seminar4
Strategic Communication Elective Requirement3
General Elective 3
General Elective 3
General Elective1
 Term Hours14
Total Hour: 120